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I thought this was pretty interesting (though dull at the same time!). I reckon a similar system is employed here too, but I'm not certain.
How Radio Ratings are worked out (in america)
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pirtybirdy
- 'Native New Yorker'
- Posts: 2829
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I've done the arbitron ratings diary once in my whole life. It was a pain in the ass. I really had to pay attention as to when I listen to what. I love changing the station during a commercial, or if it has a shitty song. The time period I did the arbitron diary, I listened to Howard Stern every morning on the way to work. I never hear about Howard anymore now that he went to satelite. This was interesting. I always wondered what they did with the information I gave them.
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pirtybirdy
- 'Native New Yorker'
- Posts: 2829
- Joined: Sat Apr 29, 2006 1:33 pm
- Location: FL USA
- Contact: